RyanShell.com

Marketing, public relations, social media... and a little of this and that.

Hi, I’m Ryan.

"You are a brilliant marketer. And an even better salesperson" Kevin O'Leary, Shark Tank

The Influencer Market is in Danger of Imploding

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The influencer market is in danger of imploding.

I’m currently launching a new brand and as I do influencer research it’s clear that a vast majority are abandoning their own web platforms and going all in on certain social media channels.

The rate at which blog traffic has reduced over the course of the last three years is astonishing, and this is bad for pretty much all involved.

Instead of investing the time and energy in their owned platforms, they are flocking to various social channels where they have virtually no control over who sees their content.

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Three Great Ways to Not Get Hired via LinkedIn

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LinkedIn-Job-SearchNo matter if you are currently employed or without a job, searching for a new job can be quite the task.

What I’d like to share with you today is three great ways to not get hired via LinkedIn. If you happen to be skimming this post, please make sure you clearly saw the word “not” in the headline.

Why am I going to share these three reasons with you? Because I’ve seen them occur more times than I’d like to admit. They are silly mistakes that borderline amateur… and no one likes to fall in that category, right?

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When Some of the Best Ideas Come to Mind

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My wife recently had a birthday and the celebration with friends and family turned out great, but the planning process wasn’t exactly smooth sailing.

Planning group dinners for large parties in NYC isn’t the easiest thing to do. Or, at least it’s not for me. It’s something that I’d add to the dreadful column of life. I’m not an event planner at all!

We were in Europe the two weeks prior to her birthday so I was a little late on the planning process and had about 10 days to get my act together and make something happen.

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Why I Turned Down $250,000 From Daymond John on ‘Shark Tank’

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ryan shell on shark tankThis post was written for and first appeared on Inc.com.

On an episode of Shark Tank that aired March 20, I pitched my company, The Home T, a startup apparel company based in New York City. Long story short: I dove into the tank and impressed the Sharks by revealing that my little T-shirt brand did $1 million in sales in our first 12 months. I explained I was looking for a strategic partner and investor to help grow our business, and then found myself, over the course of the exchange, declining offers from Robert Herjavec, Lori Greiner, and Daymond John. Not at all how I expected things to go.

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