Comments on: “Is the newspaper industry doomed?” http://www.ryanshell.com/is-the-newspaper-industry-doomed/ Marketing, public relations, social media... and a little of this and that. Tue, 31 Jan 2012 14:02:45 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Herb Everett http://www.ryanshell.com/is-the-newspaper-industry-doomed/comment-page-1/#comment-234 Herb Everett Wed, 06 May 2009 20:59:58 +0000 http://ryanshell.com/?p=312#comment-234 Ryan said "They will eventually get used to the new concept and likely grow fond of the change." Most will accept it, I agree, but editors and publishers don't like grumbling. :-) At respectable intervals, they're likely to get used to it, even expect/embrace it, ie. the evolution of the computer. Ryan said “They will eventually get used to the new concept and likely grow fond of the change.”

Most will accept it, I agree, but editors and publishers don’t like grumbling. :-)

At respectable intervals, they’re likely to get used to it, even expect/embrace it, ie. the evolution of the computer.

]]> By: Local Paper Does Revamp - Puts Local and A Section Together :: Ryan Shell.com http://www.ryanshell.com/is-the-newspaper-industry-doomed/comment-page-1/#comment-233 Local Paper Does Revamp - Puts Local and A Section Together :: Ryan Shell.com Wed, 06 May 2009 15:33:48 +0000 http://ryanshell.com/?p=312#comment-233 [...] previously written about the state of newspapers today and how I think local coverage should be the primary objective. [...] [...] previously written about the state of newspapers today and how I think local coverage should be the primary objective. [...]

]]> By: “Newspaper Industry Doomed” Follow Up Info :: Ryan Shell.com http://www.ryanshell.com/is-the-newspaper-industry-doomed/comment-page-1/#comment-222 “Newspaper Industry Doomed” Follow Up Info :: Ryan Shell.com Wed, 22 Apr 2009 16:46:15 +0000 http://ryanshell.com/?p=312#comment-222 [...] is a follow up post to my previous post about the newspaper [...] [...] is a follow up post to my previous post about the newspaper [...]

]]> By: wayne stutts http://www.ryanshell.com/is-the-newspaper-industry-doomed/comment-page-1/#comment-221 wayne stutts Mon, 20 Apr 2009 23:58:07 +0000 http://ryanshell.com/?p=312#comment-221 Thanks Ryan, didn't mean to get too far off subject Thanks Ryan, didn’t mean to get too far off subject

]]> By: Ryan Shell http://www.ryanshell.com/is-the-newspaper-industry-doomed/comment-page-1/#comment-220 Ryan Shell Mon, 20 Apr 2009 23:39:03 +0000 http://ryanshell.com/?p=312#comment-220 Wayne - I'll need to bring this conversation full circle, but I will touch on some of your comments. Stating that a majority of readers probably don't care about the GPD fiasco that is now several years old is much different than your statement about local politics. I'd also argue that a huge chunk of folks in Greensboro care about local politics. They certainly should, but the poll numbers just don't show it. And before you say I don't care about Greensboro Politics, I should inform or remind you that I also write GreensboroPolitics.com. Now let me bring this back to the public relations and marketing focus of this site. If this discussion came up at the N&R, before any assumptions are made the paper, or any paper/business, should research the question at hand and get some data to make decisions off of. That is even more important when the subject matter is emotionally charged. Feel free to shoot me an email if you want to chat from a local (Greensboro) standpoint. Email addy is ryan at ryanshell.com. Ryan Wayne – I’ll need to bring this conversation full circle, but I will touch on some of your comments.

Stating that a majority of readers probably don’t care about the GPD fiasco that is now several years old is much different than your statement about local politics. I’d also argue that a huge chunk of folks in Greensboro care about local politics. They certainly should, but the poll numbers just don’t show it. And before you say I don’t care about Greensboro Politics, I should inform or remind you that I also write GreensboroPolitics.com.

Now let me bring this back to the public relations and marketing focus of this site. If this discussion came up at the N&R, before any assumptions are made the paper, or any paper/business, should research the question at hand and get some data to make decisions off of. That is even more important when the subject matter is emotionally charged.

Feel free to shoot me an email if you want to chat from a local (Greensboro) standpoint. Email addy is ryan at ryanshell.com.

Ryan

]]> By: wayne stutts http://www.ryanshell.com/is-the-newspaper-industry-doomed/comment-page-1/#comment-219 wayne stutts Mon, 20 Apr 2009 23:05:42 +0000 http://ryanshell.com/?p=312#comment-219 I would respectfully disagree that the majority of N&R readers " couldn't have a care in the world about the GPD fiasco". That's John Robinson and Keith Hollidays assumption also. I would argue that many of the readers don't blog or write letters to the editor. But they are very interested in Greensboro politics. Particularly the one thing most people disagree with is " Political Correctness". Again John and Keith are oblivious to this as well as most of our city council. Trying to explain this to any of them is comparable to explaining a sunset to Stevie Wonder. All you need to do is look at Duke University for an example of this blindness. I would ask you if you would want any of those biased ninety-four Duke Professors teaching your children. The ones who signed the petition against the Lacross boys. Think about this- If those boys families didn't have money, they might be in prison tonight. That's how dangerous this damn Political Correctness really is I would respectfully disagree that the majority of N&R readers ” couldn’t have a care in the world about the GPD fiasco”. That’s John Robinson and Keith Hollidays assumption also. I would argue that many of the readers don’t blog or write letters to the editor. But they are very interested in Greensboro politics. Particularly the one thing most people disagree with is ” Political Correctness”. Again John and Keith are oblivious to this as well as most of our city council. Trying to explain this to any of them is comparable to explaining a sunset to Stevie Wonder. All you need to do is look at Duke University for an example of this blindness.

I would ask you if you would want any of those biased ninety-four Duke Professors teaching your children. The ones who signed the petition against the Lacross boys. Think about this- If those boys families didn’t have money, they might be in prison tonight. That’s how dangerous this damn Political Correctness really is

]]> By: Ryan Shell http://www.ryanshell.com/is-the-newspaper-industry-doomed/comment-page-1/#comment-218 Ryan Shell Mon, 20 Apr 2009 22:06:00 +0000 http://ryanshell.com/?p=312#comment-218 Wayne - If you polled the number of people that read the N&R I'd have to imagine that the majority couldn't have a care in the world about the GPD fiasco as we know it. When running a major pub, or oganization, you really have to keep the big picture in focus b/c it's very easy to sweat the small stuff. I actually think the Rhino and the N&R had a flaw in the GPD reporting. Why? The stories became more about the reporter than the story itself. Thanks a ton for your comment. Ryan Wayne – If you polled the number of people that read the N&R I’d have to imagine that the majority couldn’t have a care in the world about the GPD fiasco as we know it. When running a major pub, or oganization, you really have to keep the big picture in focus b/c it’s very easy to sweat the small stuff.

I actually think the Rhino and the N&R had a flaw in the GPD reporting. Why? The stories became more about the reporter than the story itself.

Thanks a ton for your comment.

Ryan

]]> By: wayne stutts http://www.ryanshell.com/is-the-newspaper-industry-doomed/comment-page-1/#comment-217 wayne stutts Mon, 20 Apr 2009 21:54:31 +0000 http://ryanshell.com/?p=312#comment-217 The newspapers are dying for a lot of different reasons. The internet and twenty-four hour TV news are no doubt hurting. I believe, whether true or not, your reporters and editors have lost their credibility. The N &R coverage, or non coverage, of the GPD fiasco was absolutely atrocius. The credibility of the Rhino is equally bad, but Jerry Bledsoe tore your building down one brick at a time. Why John Robinson didn't respond is a mystery to me. Poor Loraine didn't have a chance after the Sanders trial. Your paper was almost destroyed. I hope you can survive, but I have doubts. The newspapers are dying for a lot of different reasons. The internet and twenty-four hour TV news are no doubt hurting.

I believe, whether true or not, your reporters and editors have lost their credibility. The N &R coverage, or non coverage, of the GPD fiasco was absolutely atrocius. The credibility of the Rhino is equally bad, but Jerry Bledsoe tore your building down one brick at a time. Why John Robinson didn’t respond is a mystery to me. Poor Loraine didn’t have a chance after the Sanders trial. Your paper was almost destroyed. I hope you can survive, but I have doubts.

]]> By: Ryan http://www.ryanshell.com/is-the-newspaper-industry-doomed/comment-page-1/#comment-216 Ryan Mon, 20 Apr 2009 15:40:30 +0000 http://ryanshell.com/?p=312#comment-216 Herb - The individuals that have paid for years won't like change even if it is for the good. They will eventually get used to the new concept and likely grow fond of the change. After all, if a change isn't made they might not have a newspaper to read at all. Ryan Herb – The individuals that have paid for years won’t like change even if it is for the good. They will eventually get used to the new concept and likely grow fond of the change. After all, if a change isn’t made they might not have a newspaper to read at all.

Ryan

]]> By: Herb Everett http://www.ryanshell.com/is-the-newspaper-industry-doomed/comment-page-1/#comment-215 Herb Everett Mon, 20 Apr 2009 15:15:30 +0000 http://ryanshell.com/?p=312#comment-215 News is different from one person to another. For example, I once spoke to a woman who received the paper every day, but told me she only read the classifieds. That's a lot of wasted newsprint to her. Does the industry know its audience? That's one of my questions for execs. I don't know if the HuffPost, FoxNews or MSNBC care about pleasing everyone who might read, watch or advertise. They've taken aim and fired at their targets. Finding the niches that are big enough in a community to sustain a newspaper is important. But they continue to want to appeal to everyone. Overhauls to production and operations (especially customer service) are critical, too. As far as newspapers focusing on local news, many long-time readers, the ones who've paid for years, still want the newspaper to look like the NY Times. Do you just write those folks off? That's a tough one to answer. News is different from one person to another. For example, I once spoke to a woman who received the paper every day, but told me she only read the classifieds. That’s a lot of wasted newsprint to her.

Does the industry know its audience? That’s one of my questions for execs. I don’t know if the HuffPost, FoxNews or MSNBC care about pleasing everyone who might read, watch or advertise. They’ve taken aim and fired at their targets. Finding the niches that are big enough in a community to sustain a newspaper is important. But they continue to want to appeal to everyone.

Overhauls to production and operations (especially customer service) are critical, too.

As far as newspapers focusing on local news, many long-time readers, the ones who’ve paid for years, still want the newspaper to look like the NY Times. Do you just write those folks off? That’s a tough one to answer.

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