The release below is in regards to a little credit union side project I dreamed up with a friend.
Greensboro, NC (April 26, 2010) – In an effort to create a tool that highlights credit unions that are using Twitter well, and to provide a source of inspiration for content, credit union marketers Ryan Shell and James Robert Lay have created CUonTwitter.com.
“It’s great to see what has come of a little brainstorm I had one afternoon,” said Ryan Shell, marketing communications supervisor for Truliant Federal Credit Union. “I wanted to create a site that highlighted credit unions taking part in the conversation – not just pushing out promotional information, which is something I’ve seen a lot of. CUonTwitter.com will provide real times examples of credit unions that are using Twitter well.”
The site allows visitors to watch and learn from the movements leading credit unions on Twitter and how they are building relationships through real conversations with members. In addition, there is a Twitter Resources section that provides education articles related to the social networking site.
“When Ryan approached me about partnering on this site I jumped at the opportunity,” said James Robert Lay, CEO and Grower of Relationships at PTP NEW MEDIA. “Part of what we strive to do at PTP is educate the credit union industry on how to build relationships with new media and CUonTwitter.com is a perfect fit. We’ll likely expand the site over time, but at the launch we’re highlighting five credit unions that we think are effectively using twitter: Truliant, Bellco, Public Service, UTFCU and A+.”
Visit CUonTwitter.com to see what some of the top credit unions on Twitter are talking about.”