There’s a lot that small business owners have to do right to succeed, but in my book, there’s one very important thing they can’t suck at.
Sucking at this thing just isn’t an option. That is, unless you love the idea of not having loyal customers.
My wife and I played tennis a lot when we were younger, and picked the game back up during our honeymoon a month ago. Once the first ball was hit it was if we became kids again and remembered how much we loved the game.