Comments on: Are Features Lost when Facebook Pages Aren’t Connected to a Profile?

By: Tara

Tara — Thu, 25 Mar 2010 18:18:53 +0000

I’ve found that on other business pages, they have all kinds of options when it comes to the “Information” tab. But, when I created a business page without a profile, it only gives me a limited amount of things to say about my company – founded, website, company overview, mission and products. Other websites have in their “Information” tab the same plus location, phone, etc…

By: Ryan Shell

Ryan Shell — Thu, 04 Mar 2010 04:31:38 +0000

Sean, thanks for pointing that out. I’ve never actually done the vanity url with the test page. I’ll add some fans and double check it. Thanks for the heads up. One would imagine FB would make that possible.

By: Sean

Sean — Thu, 04 Mar 2010 04:07:13 +0000

I think one point you missed out is that facebook pages need a profile in order for pages to have a vanity url.

By: Ryan Shell

Ryan Shell — Tue, 02 Mar 2010 19:31:15 +0000

Sallie,

I’m a bit confused as to why you would search for fans. You can search for friends, but I don’t think the profile search function has a feature that allows you to directly promote a page. The thought of doing so seems a little spamish.

I might have to disagree on the FB wanting you to have a profile comment. That could potentially negatively impact their revenue… which is something I don’t think they’d want to do. That’s just my take though.

By: Sallie Goetsch (rhymes with 'sketch')

Sallie Goetsch (rhymes with 'sketch') — Tue, 02 Mar 2010 19:24:21 +0000

If you want to build up your fans, it helps to be able to search in FB. (Especially since I’m sure FB encouraged me to search for possible fans.) Right now I’m getting a blank white screen for page badges, though you’re right that I seem to have the full range of fan box options. It’s been about a month since I originally set up the page, so I can’t remember all the details, but there were a couple of occasions when I followed the suggestions for what to do to maximize the success of the page and came up against “You need a profile for that.”

I still have a decent-looking page into which I was able to import blog posts, and to which I was able to invite some additional administrators, but believe me, FB wants you to have a profile, and they’re going to make sure there are advantages to doing so.

By: Ryan Shell

Ryan Shell — Tue, 02 Mar 2010 18:15:21 +0000

Sallie, I just double checked and you can in fact create a fan box. Click the image above and you’ll see “Promote with a fan box” under “Promote your page.” I just tried it and it allows you to create a box that shows your fans.

In my opinion, the search tab is related to a profile and isn’t really a feature I expect from a Page.

Thanks a bunch for weighing in!

By: Sallie Goetsch (rhymes with 'sketch')

Sallie Goetsch (rhymes with 'sketch') — Tue, 02 Mar 2010 17:22:56 +0000

You can’t do a FB search, however, and there are certain promotional tools, like a fan box (not just the little promo box, but one that shows who your fans are), that they want you to have a profile for.